How to Get Your Business on Google Maps

Small and medium sized business owners are so busy with the ins-and-outs of running their businesses that an overwhelming number of them miss a crucial component to their success – getting their businesses to appear on Google Maps. Appearing on Google maps adds huge benefits to the business: When a customer searches Google for a … Continue reading How to Get Your Business on Google Maps

Stop the Insanity…

Stop the Insanity. . . By now we’ve all heard that the definition of insanity is doing the same thing over and over again and expecting different results. But if so, then why do business owners do the same things every week, month and year and expect revenues and profits to grow? Below I’ll give … Continue reading Stop the Insanity…

The New Etiquette for Email Marketing

Email marketing is decades old, yet so many organizations treat their "users" with etiquette that hasn't changed since the 1990s. Below are a few very simple rules that I wish every organization would follow: 1) Don't bury your unsubscribe link It's ridiculous how many emails I receive where the unsubscribe link is impossible to find, … Continue reading The New Etiquette for Email Marketing